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  • San Chima

How to Get Value from a Business Coach - PART 1

Updated: Jul 11

Business Coaching Skills Mindmap

In today's fast-paced and competitive business landscape, having a business coach can be a game-changer. Whether you're an entrepreneur, a small business owner, or an executive in a large corporation, the right coach can provide invaluable insights and guidance. However, to truly reap the benefits of business coaching, it's essential to approach it strategically.

In this 1st of 2 blog posts, we will begin to explore how to get value from a business coach and make the most out of this professional relationship.

Understanding the Role of a Business Coach

Before diving into how to get value from a business coach, it's crucial to understand what a business coach does. A business coach is not just someone who gives advice; they are mentors who help you set goals, develop strategies, and overcome obstacles. They offer an external perspective that can be incredibly valuable for identifying blind spots and areas for improvement.

Key Responsibilities of a Business Coach

  • Goal Setting: Helping you define clear, achievable goals.

  • Strategic Planning: Assisting in developing actionable plans.

  • Accountability: Keeping you accountable for your actions.

  • Skill Development: Enhancing your leadership and management skills.

  • Problem Solving: Offering solutions for complex challenges.

Selecting the Right Business Coach

The first step in getting value from a business coach is choosing the right one. Not all coaches are created equal, and finding someone who aligns with your needs and values is essential.

Factors to Consider

  1. Experience: Look for coaches with proven experience in your industry or area of need.

  2. Credentials: Check their certifications and training background.

  3. Compatibility: Ensure their coaching style matches your learning style.

  4. Reputation: Read reviews or ask for testimonials from past clients.

Questions to Ask Potential Coaches

  • What is your coaching philosophy?

  • Can you provide examples of past successes?

  • How do you measure progress?

  • What is your availability?

Setting Clear Objectives

Once you've selected a coach, the next step is setting clear objectives. Without well-defined goals, it will be challenging to measure progress or determine if the coaching relationship is effective.


One effective way to set objectives is by using the SMART criteria:

  • Specific: Clearly define what you want to achieve.

  • Measurable: Establish metrics for tracking progress.

  • Achievable: Set realistic goals that are attainable.

  • Relevant: Ensure they align with your broader business objectives.

  • Time-bound: Set deadlines for achieving these goals.


Getting value from a business coach requires more than just hiring one; it involves selecting the right person, setting clear objectives, goal setting and much more. In part 2 of 'How to Get Value from a Business Coach' we will explore more considerations and strategies to help you maximise the benefits of having a business coach.

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